Hotels and apartments

Rusland SP hospitality team

VOX Hospitality, the Rusland SP hospitality team, has come a long way in the last 10-15 years.

In-depth financial and operational audits of more than 100 hotels in Western and Southern Europe, the UK and the USA allowed the team to develop unique competencies in understanding the business approaches of Accor, Marriott, IHG, Hilton, Radisson and a number of other international hospitality brands.

VOX Hotel was the first hotel we opened in the center of Saint-Petersburg – is  achieved outstanding results and won the CRE Federal Awards in the Hospitality  category, receiving franchise offers from all major international hotel brands present in Russia at that time. The hotel was sold in 2021 at a price 50% higher than the purchase price.

New geopolitical trends have led to the need to work with new international hospitality brands – now we work in the Russian Federation with the brands River Rock Hotels & Resorts, Dusit Hotels & Resorts and other brands that were not represented in Russia before. A long-standing strategic partnership with Rixos’ top managers, who created the River Rock H&R operator in Turkey, allowed us to sign more than 5,000 rooms in Russia in 2023-2024th – 4 and 5* resorts and apart-hotels. We advise developers in Georgia, Uzbekistan, Armenia, Kazakhstan and other countries on the selection of international brands among a wider list of international operators.

The hotel real estate market in Russia and neighboring countries has entered a new phase – primary saturation in the city-format of  hotels has already been achieved, the most urgent need of the market is sea and ski-resorts, as well as the huge interest  in the format of medical spa hotels.

At the same time, the unique credit opportunities in Russia for investors are still in effect – subsidies allow investors to attract cheap borrowed money.

The tasks of our team are to meet the needs of the market, develop high-quality projects, attract international brands –  if needed, and be a guide between the developer and the bank.

Another important task in apartment hotel projects, where part of the room stock is sold to private investors, is to solve issues related to the interaction of the management company with the room owners for its own hotel operator and the brands involved.

Most of the new developers of the hospitality market are newcomers who had no previous experience in the development of hotels. The integration of a professional hotel team into the developer’s project team allows you to solve typical tasks:

• the project requires clear market positioning and technical specifications;
• project layouts require effective planning solutions;
• the project documentation must be carried out taking into account in-depth interaction with niche technologists – hotels, restaurants, laundry, thermal baths and spas, medical services – which must be approved by the operator;
• architectural interiors require experienced teams with relevant experience working with hotels of the appropriate class;
• the expenditure and revenue side of the projects should take into account the detailed staffing and seasonality of filling, as well as international standards on the level of equipment and equipment costs corresponding to the class of the project;

VOX Hospitality services

VOX Hospitality services at the stage of product formation:

• Development of technical specifications for design or correction of a previously developed project.
• Development of concepts and technological solutions in the areas of wellness centers, thermal baths and spas.
• Research of the hotel/ sanatorium real estate market – preparation of business plans according to the standards of the Ministry of Economic Development of the Russian Federation; according to the requirements of the main banks financing according to 141-PP.
• A contract for technical support in the design of a hotel / sanatorium / thermal baths and SPA.
• Conducting a competition to select architects and interior designers of hotel facilities.
• Development of a contractual framework for interaction with buyers of apartments in investment apart-hotels and further interaction with them.
• Conducting a competition to select a hotel operator.
• Conducting a competition to select a general contractor with international experience and experience in equipping and completing turnkey projects.

A unique group of medical technologists and specialists of the sanatorium-medical field, who joined the VOX Hospitality team, previously participated in the development of the Kivach clinic, Verba Mayr 5*, the Zdravnitsa preventive medicine clinic; the latest project of the team is the Belokurikha health resort of Russian Railways.

We integrate the strongest team of Russian specialists (technologists, architects, sub-operator) into the work of designers In all large thermal and SPA resort projects with an area of 3-7 thousand square meters. Technologists and designers from Turkey, the UAE and Thailand are also available to us under contracts for technical support by international brands.

The mission of the VOX Hospitality team

The mission of the VOX Hospitality team is to raise the level of hospitality services in Russia and neighboring countries to the highest international level, while carefully preserving regional authenticity and bringing the latest trends to each of the projects.

Contact information

Ilya Shuravin
Managing Partner of VOX Hospitality
+79165331111

Vasily Vinogradov
Project Manager of River Rock Hotels & Resorts 
+79164961840